money will promote area tourism
Thousands of dollars collected from a small tax on thousands of restaurant meals and motel stays are destined to fund event promotions and brick and mortar projects in Carbon County.
The County Commission has approved the recommendations of the county's tax advisory board on how to invest revenue from the restaurant tax and transient room tax. The committee screens applicants and forwards its advise to commissioners.
Events getting funding this year include:
Texaco Country Showdown/International Days/Eastern Utah Broadcasting, $2,000 for radio advertising;
Pleasant Valley Days, $3,000 for advertising and promotion with tracking system;
Carbon County Quilters, $500 to attract more vendors;
Carbon County Fair Mud Drags, $6,000 for website, advertising, target marketing;
Carbon County Fair, $10,000;
Helper Arts and Music Festival, between $5,000 and $9,000 as reviewed and approved;
Emergency Medical Services Symposium at the Events Center, $3,000. This is a special event that will attract emergency medical services providers from across the region.
The advisory committee also recommended and the commission approved funding for tangible tourism items:
Repairs and improvements at the Scofield Pavilion, $5,000;
Tourism magazine printing, $15,000;
Advertising specialties (handouts in visitor gift bags, for example) $15,000.
The big item, which is still in the design and approval stage, is the new marquee to replace the current one on 100 North in Price behind the Prehistoric Museum. As reported earlier, this will be high-tech, illuminated and computer operated, costing up to $140,000, according to Carbon County Tourism Director Shalee Johansen.